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Welcome to Synapbox blog. Discover the science behind content optimization.

08.10.22
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Youtube Ads Leaderboard 2022: Best practices to ensure your ads’ success on the platform

Best practices to make your ads succeed on Youtube (with examples from top performers) Every single day, over 100 million active users watch content on Youtube. As a marketer that wants to reach more consumers, you can’t ignore this platform’s power. In addition to mere exposure, there’s a science to grabbing viewers’ attention and engaging […]

09.28.20

How can brands now leverage technology to create attention grabbing content?

Almost all brands have a clear understanding of their target customer. However, understanding this is not necessarily enough to create effective content and advertising. The real challenge is measuring the impact of that content on consumers and finding out if the brand’s message is resonating with consumers. There are increasing points of contact between brands […]

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