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Personal data is the information corresponding to an identified or identifiable natural person (the “Data Subject”), such as the name, identification number, emotions, location data, an online identifier, one or more elements of the physical, physiological, genetic, psychological, economic, cultural or social identity of said person (“Personal Data”).

In SYNAPBOX, S.A.P.I. de C.V. (“SYNAPBOX”), indicating as the address to hear and receive notifications the one located at, Calle Av. Baja California 274 Piso 2B, Col. Hipódromo, Alcaldía Cuauhtémoc, CDMX, CP 06100, Mexico, we know how important the protection of the Personal Data you share with us is to you. The purpose of this Notice is to inform you of any operation or set of operations, whether automated procedures or not, such as collection, registration, organization, structuring, conservation, adaptation or modification, extraction, consultation, use, communication by transmission, diffusion or any other type of access enablement, collation or interconnection, limitation, suppression or destruction (“Processing “) of your Personal Data.

At all times, you are the sole Data Subject of the Personal Data that you provide to us. By accepting this Notice, we act as “Controller ” for the Processing of your Personal Data and we only undertake to collect and use them in accordance with the provisions of this Notice and exclusively for the purposes that you have authorized as provided herein.

This Notice applies to any site owned by SYNAPBOX as well as related sites, mobile applications and digital tools, regardless of the form and place of access.

What is the Personal Data that we collect?

At SYNAPBOX we collect your Personal Data only to the extent that you provide it to us. By accepting this Notice and providing us with your Personal Data, you are expressing your consent to the Processing of your Personal Data in accordance with the provisions herein.
To use our service you must have accepted our Terms and Conditions and must agree to provide any of the following information as required for the activity to be carried out for SYNAPBOX.*
Category Description
Identification data Name, gender, age
Contact information Email, phone number, location
Labor data Type of work area
Academic data Level of studies
Patrimonial or financial data Income range
Biometric data Facial videogram

At any time you may revoke your consent to this Notice in accordance with the provisions of the Section called “MECHANISM AND PROCEDURE FOR THE REVOCATION OF CONSENT”.

At SYNAPBOX we have the appropriate technical, administrative and organizational security measures to guarantee a level of security that allows us to protect your Personal Data against any: destruction, loss, accidental or illegal alteration, and unauthorized communication or access such as: (i) pseudonymization and the encryption of personal data, ( ii ) the ability to guarantee the permanent confidentiality, integrity, availability and resilience of the Processing systems and services, ( iii ) the ability to restore the availability and access to Personal Data quickly in case of physical or technical incident, ( iv ) a process of regular verification, evaluation and assessment of the effectiveness of the technical and organizational measures to guarantee the security of the Processing. However, in the event that we have any violation of our security, we will notify you at the immediate moment in which we become aware of said violation, when it significantly affects your economic or moral rights, so that you can take the measures corresponding in defense of your rights. 

All Personal Data is stored in a safe place. Our cloud service providers use industry standard technical and organizational security measures to protect Personal Data from unauthorized disclosure or processing. These measures vary depending on the sensitivity of the information that we have collected from the Data Subject. However, no method of transmission over the Internet or via mobile device, or method of electronic storage, is absolutely secure. Therefore, while we strive to use commercially acceptable means to protect your information, we cannot guarantee its absolute security.


Sensitive Personal Data to be treated

Sensitive personal data means Personal Data which if disclosed can’t affect the most intimate sphere of its Data Subjects, or whose improper use may give rise to discrimination or entail a great risk for them In particular, those that may reveal aspects such as racial or ethnic origin, present and future health status, genetic information, religious, philosophical and moral beliefs, union affiliation, political opinions or sexual preference are considered sensitive (“Sensitive Personal Data”).
At SYNAPBOX, we do not process  any Sensitive Personal Data. If for any reason you provide us with any of this data, it will be used exclusively to the extent that you have authorized it and for the minimum necessary time.

Purpose of the treatment

a. Primary

At SYNAPBOX we collect your Personal Data for the following purposes: (i) to carry out market studies based on the reactions/emotions generated by a service or product to people – the Personal Data collected is NOT shared in any way with any person; the data included in the market studies are anonymized and dissociated from the identity of the Data Subject -, (ii) to conduct research on our products and services, (iii) to process, update, modify, cancel and/or confirm services, products, and information sent by SYNAPBOX to the Data Subjects through the Website, mobile applications, telephone calls and/or email, (v) to comply with the obligations contracted by the Data Subject with SYNAPBOX, (viii) to respond to requests to exercise cancellation of the consent of Personal Data or “ARCO Rights” of the Data Subjects.

b. Secondary

Likewise, the Personal Data collected may be used for the following additional purposes that are not directly related to the services provided or products offered, but that help us provide better service to the Data Subjects: (i) evaluation of the quality of the services, (ii) receiving news, offers, promotions and information from SYNAPBOX, (iii) sending newsletters, as well as (iv) sending information for marketing, advertising and commercial prospecting purposes.

As Controller of your Personal Data, we will ensure that they are relevant, correct and kept up to date. When your Personal Data is no longer necessary for the fulfillment of the purposes set forth in this Notice, as well as the applicable legal provisions, we will proceed to cancel them. 


Transfers of personal data that are made

We undertake not to transfer your Personal Data to Third Parties, without your prior consent, except as provided in article 37 of the “Ley Federal de Protección de Datos Personales en Posesión de Particulares”: (i) when the transfer is provided for in a Law or Treaty to which Mexico is a party; (ii) when the transfer is necessary for the prevention or medical diagnosis, the provision of healthcare, medical treatment or the management of healthcare services; (iii) when the transfer is made to holding companies, subsidiaries or affiliates under the common control of the person in charge, or to a parent company or any company of the same group of the person in charge that operates under the same internal processes and policies; (iv) when the transfer is necessary by virtue of a contract entered into or to be entered into in the interest of the Data Subject, by the Controller Party and a Third Party; (v) when the transfer is necessary or legally required to safeguard a public interest, or for the administration or administration of justice; (vi) When the transfer is necessary for the recognition, exercise or defense of a right in a judicial process, and (vii) When the transfer is necessary for the maintenance or fulfillment of a legal relationship between the Controller and the Data Subject. 

Options and means that the responsible offers to the Data Subjects to limit the use or disclosure of their personal data

To limit the use or disclosure of your Personal Data, not to receive publicity of our products and/or services, you can register for free in our internal exclusion lists, following the same procedure as indicated in the Section called “MEANS FOR THE EXERCISE OF ARCO RIGHTS” following this Notice. 

Means for the exercise of ARCO rights (access, rectification, cancellation or opposition)

At any time you can access, rectify, cancel or oppose to the use of your personal data by sending your request to the following email privacy@synapbox.com which corresponds to the department in charge of personal data within SYNAPBOX (the “Processor”). Said request must contain the following: (i) name of the Data Subject and address or other means to communicate the response to your request; (ii) documents that prove your identity or the legal representation of the Data Subject; (iii) the clear and precise description of the personal data with respect to which you wish to exercise the ARCO rights; (iv) any other document that facilitates the location of the Personal Data, and (v) in case of rectification, the documentation that supports your request.

We will notify you of the determination adopted within a maximum period of 20 (twenty) business days from when we receive the request so that, if it is appropriate, we can make it effective within a period of 15 (fifteen) business days from when we communicate this response. When the circumstances justify it, the aforementioned terms may be extended for equal periods. 


Limitation and portability of your personal data 

At any time, you can limit the Processing of your Personal Data, as well as request that we transmit it, following the same procedure in the section “MEANS FOR THE EXERCISE OF ARCO RIGHTS” above.

When the limitation prevents the provision of a service that you have contracted with us, the treatment will continue as you have authorized it until the end of the service. 


Mechanism and procedures for the renewal of consent

At any time you can express your refusal to this notice, by notifying the Processor’s email privacy@synapbox.com. 

Use of web cookies and beacons and other tracking technologies

In addition to the Personal Data, mentioned in this Notice, cookies are stored on your computer when you visit and use our website.

The cookies are small text files that are stored in the browser on your device to save certain information. When you visit our website again from the same device, the information saved in the cookies will be transmitted to our website (“Own Cookies “) or to another website to which the cookie belongs (“Third Party Cookies“).

Through the information saved and sent to the corresponding website, we acknowledge that you have accessed the site and visited it with the browser you use on that device. We use this information to be able to design and display the website optimally according to your preferences. In this sense, only the cookie is identified on your device. Apart from this, your Personal Data will only be saved with your express consent or when it is strictly necessary to be able to use the service that is offered to you and to which you access accordingly.

Next, we list the different types of cookies, whose scope and functionality we will explain later:

  1. Strictly necessary cookies (type A)
  2. Functionality and performance cookies (type B)
  3. Cookies for marketing, advertising and/or commercial prospecting purposes (type C)

Likewise, in this Notice you can find more information about the types of cookies configured and used in the tools implemented on our website.

  1. Strictly necessary cookies (type A)

The strictly necessary cookies guarantee functions without which you could not use our website as intended. We will be the only ones to use these cookies, so we are the exclusive owners of these cookies. This implies that all the information stored in the cookies will be sent to our website.

Puedes evitar el almacenamiento de cookies estableciendo la configuración adecuada usando el software de tu navegador. Además, puedes evitar que Google registre los datos relacionados con tu uso de este sitio web que genera la cookie (incluida tu dirección IP) y realice el tratamiento de dichos datos instalando el plugin del navegador que puede descargarse en https://tools.google.com/dlpage/gaoptout?hl=es.

The strictly necessary cookies help, for example, to ensure that when you login as a registered user, your session remains active when accessing different sub – pages of our website, that is, that you do not have to re-enter your log in details each time you access a new page.

Procedure and means to communicate changes in the privacy notice

We constantly try to improve our services, so we reserve the right to change this Privacy Notice from time to time, so we will alert you of any changes through a notice on the SYNAPBOX site. In order to continue using our services, you must accept each update in our Notice.



At SYNAPBOX we collect Personal Data from minors under 18 years of age. As a requirement, it should only be with the prior authorization of one of their parents. If you are a minor and for any reason you provide us with this information, when we realize it through our verification process we will proceed to the immediate cancellation of your personal data.

If you think that Personal Data from a minor could be in our records, we ask you to contact us by email at the following address privacy@synapbox.com

We strongly recommend that children under 18 years of age ask their parents for permission before submitting information about themselves over the Internet, and we encourage parents to teach their children safe Internet practices.

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