Test your content smarter and grow faster
We combine AI-powered audience intelligence with human expertise to identify what works, what doesn't, and deliver actionable feedback for marketing teams.
Test your content smarter and grow faster
We combine AI-powered audience intelligence with human expertise to identify what works, what doesn't, and deliver actionable feedback for marketing teams.
Consumer behavioral analysis trusted by top teams:
Decoding real human attention and emotion to guide every creative decision
Audience Intelligence, Evolved
Attention + emotion tracking + real audience feedback
We help you understand what truly connects. We look at how people watch, feel, and respond to your content so you know which elements work and which need improvement.
Speed Meets Strategic Depth
Insights delivered in 48–72 hours, without losing rigor
Fast insights without losing depth. In 48 to 72 hours you get clear, expert-guided results that help you move quickly and confidently with real audience behavior behind every decision.
Creative Optimization Made Actionable
Frame-by-frame analysis + clear Keep, Improve, Remove recommendations
Turn audience response into clear direction. Our frame by frame analysis reveals what keeps attention, what connects, and what needs improvement, giving your team the guidance to make every piece of content perform at its best.
Expertise and Automation
AI at scale + human interpretation = clarity you can act on
AI delivers precision and scale, and human insight brings meaning. Synapbox blends both to turn data into clear, actionable guidance, showing the patterns behind audience response and how to use them effectively.
Audience Intelligence, Evolved
Attention + emotion tracking + real audience feedback
We help you understand what truly connects. We look at how people watch, feel, and respond to your content so you know which elements work and which need improvement.
Speed Meets Strategic Depth
Insights delivered in 48–72 hours, without losing rigor
Fast insights without losing depth. In 48 to 72 hours you get clear, expert-guided results that help you move quickly and confidently with real audience behavior behind every decision.
Creative Optimization Made Actionable
Frame-by-frame analysis + clear Keep, Improve, Remove recommendations
Turn audience response into clear direction. Our frame by frame analysis reveals what keeps attention, what connects, and what needs improvement, giving your team the guidance to make every piece of content perform at its best.
Expertise and Automation
AI at scale + human interpretation = clarity you can act on
AI delivers precision and scale, and human insight brings meaning. Synapbox blends both to turn data into clear, actionable guidance, showing the patterns behind audience response and how to use them effectively.
Trusted by leading brands across 20+ countries , with 95% returning for new projects, Synapbox is the partner teams rely on to test smarter and launch stronger.
Explore creative testing
Get insights in 48-72 hours
Solutions by Industry
Across advertising, entertainment, and product innovation, Synapbox gives teams the clarity to create content that connects, performs, and grows brands.
Advertising
Optimize ads, campaigns, and
OOH with real audience
reactions.
Case studies, metrics & proven approach
Entertainment
Test trailers, key art, and
branded integrations to
maximize impact.
Real results from leading studios
Product
Development
Validate packaging, concepts,
and shelf visibility before launch.
From concept to shelf success
Proven results that grow your brand.
+14 points
Message clarity improved
Strategic creative adjustments in video and OOH make key messages easier to notice, understand, and remember, without sacrificing branding.
""With Synapbox we quantify how creative elements, from celebrity integrations to cultural cues to messaging, impact emotion and business outcomes. Their insights helped us refine campaigns and key OOH materials with confidence"."
Senior Insights Manager
AB InBev
+18 points
Purchase intent lifted
Clearer benefits, stronger storytelling, and optimized claims significantly increase consumers' willingness to buy.
""With Synapbox we uncovered how different narration styles directly shaped brand trust and purchase intent in regional Ads — insights we could act on immediately within days.""
Consumer Insights Lead
Airbnb
+16 points
Lift in Brand Recall
Innovative branded-content formats outperformed traditional ads, delivering exceptional memorability and emotional impact, giving hard proof to sell premium formats to advertisers.
""With Synapbox we finally quantified the impact of non-traditional ad formats across emotions and attention lifts and brand KPIs. Their insights showed us exactly which integrations delivered clarity, emotional connection, and business lift.""
Senior Research Manager
Warner Bros. Discovery
3 days
Decisions made faster
Results delivered in 48-72 hours empower faster, confident decisions.
"The speed of insights without sacrificing depth has transformed how we make creative decisions. We're more confident and agile than ever."
Brand Strategy Lead
Global CPG Brand
Why Synapbox
See how we compare to traditional testing and dashboard tools
Results in 48-72h
Traditional
Weeks of fieldwork, slow turnaround
Dashboards
Real-time, but surface-level
Emotions + attention + recall (biometrics + AI + survey)
Traditional
Surveys + benchmarks, limited emotion data
Dashboards
Clicks, views, engagement only
Keep / Improve / Remove recommendations, clear next steps
Traditional
Long reports, hard to translate into creative actions
Dashboards
Data overload, little guidance
Always included → AI + human insight
Traditional
Requires consultants, extra cost
Dashboards
Self-serve only, no expert support
Brand-specific AI models tailored to each client
Traditional
Norms-based, less tailored
Dashboards
Generic dashboards, one-size-fits-all
